Local Internet Marketing Services ? Making Your Business Findable
Article by Charles Lamm
Making your local, small business findable is critical. People search on the internet for offers then purchase locally. Internet marketing for local businesses is no longer an option.
Leading edge local internet marketing specialists make your business findable to likely consumers searching the Web for your exact product or service.
Search behaviors are changing. Newspapers are lining bird cages. Yellow pages are shrinking yet still clog landfills. Tivo guarantees I never have to look at cheesy local cable ads. Even my 83 year-old mother can print out map directions and coupons online.
Why does your business need Internet marketing at all?
To begin, it?s different from conventional Search Engine Optimization (SEO). Traditional SEO techniques help make your web site visible, which is entirely well and good. No harm. No foul. Traditional SEO can elevate your local business listings ? if those listings are in place.
Statistics:
73% of all online action is related to local content
85% of web visitors rely on search engines and carry out more than 16 billion searches a month
90% of those searches are for local vendors
66% of Americans make use of the Web to locate local businesses
54% of Americans have replaced their phone books/printed yellow pages with search ? and nearly 100% for those below 50 years old
82% of local searchers follow up their search with a telephone call or walk-in
53% of U.S. online consumers research products online then buy at a local store or over the phone
43% of search engine users investigate or shop online then buy locally
Google share of U.S. searches holds at about 72% (May 2010) * Yahoo! ? 14% * Bing ? 9% * Ask.com ? 2%
Sorry to say, nearly all agencies or people who offer local search or local seo are
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Source: http://stress-management-products.com/?p=5619
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